On this episode Leo interviews Robert Franklin. Aside from international marketing strategies, they'll be discussing about how business could be one of the antidotes to rising nationalism. Robert has more than 10 years of digital and international marketing experience based in the US, China, and Japan. Robert (Bobby) has an international MBA, Six-Sigma Green Belt certification, and Mandarin Chinese background. With a special focus on brand marketing and digitalization, he uses various platforms and tools to help align and improve organizations’ online and offline marketing and communication efforts. Currently Bobby is International Marketing Manager at Giti Tire, and is also actively involved with the American Chamber of Commerce in Shanghai. He also has traveled to 38 countries for business and pleasure, and enjoys helping build beneficial connections and understanding across borders.
Self-learning is of paramount importance in the business world, listen to your international peers and step up your game.